Icon stated it has a patent pending on the swivel display and maintain a patent on the resistance characteristic, which Peloton calls “auto-follow.” Both options are used on Icon’s present line of merchandise, which additionally contains iFit and FreeMotion manufacturers that make a number of kinds of fitness center tools together with bikes and treadmills.
This is not the primary authorized skirmish between the rival corporations. In May, New York-based Peloton sued Icon, claiming it “attempted to free ride off Peloton’s innovative technology” as a result of it started broadcasting stay courses. Peloton has garnered a following with its leaderboard and social-media-famous instructors.
“As the fitness industry’s leading innovator, Icon is unfortunately accustomed to having companies copy its technology,” the Utah-based firm stated within the lawsuit. “Some companies, like Peloton, have built (at least in part) entire businesses on the back of Icon’s patented technology.”
The lawsuit additionally stated that in 2013, Peloton CEO John Foley met with Icon previous to the discharge of its authentic bike. He was allegedly in search of to make use of Icon’s patents for the bike, which Icon declined. The two corporations settled a earlier patent infringement lawsuit in 2017.
“We will vigorously defend this case in court,” stated Steven Feldman, Peloton’s exterior litigation counsel.
Bike+ was launched in September as a part of a broader product enlargement for the booming health firm.